HEC Montreal

Administration and Marketing


Are you planning on an academic career in the field of marketing? Are you interested in brand management, market analysis, electronic commerce, the customer experience, arts marketing or marketing strategies?

Do your PhD studies at a world-class school, as part of a community of renowned professors and researchers.



Curriculum

PHASE I – PREPARATION (IF NECESSARY, MAXIMUM 1 YEAR)
Qualifying courses in the specialization (preparatory or introductory courses)

PHASE II – SPECIALIZATION (MAXIMUM 2 YEARS)
Minimum course work of 10 PhD seminars
Writing of scientific paper
Comprehensive exam
Course work includes the following requirements:

COMPULSORY SEMINAR
4 seminars

MARK 80108A Online Consumer Marketing
MARK 80111A Topics in Consumer Culture Theory
MARK 80119A Advanced Topics in Marketing
MARK 80131A Seminar on Service and Relationship Marketing
SPECIALIZATION SEMINARS
Minimum 1 seminar

MARK 80102A Arts and Cultural Marketing
MRKT 702 Advances in Consumer Behaviour
MRKT 710 Topics in Marketing Strategy
Or any other equivalent seminar offered by the joint program

METHODOLOGY SEMINAR
Minimum 4 seminars

MATH 80109 Textual Analysis and Psychophysiological Measures
MATH 80617A Topics in Pricing Models
MATH 80621 Analyse de données longitudinales et de survie
MATH 80667A Experimental Designs and Statistical Methods for Quantitative Research in Management
MGPO 701 Seminar in Qualitative Methods
MNGT 80459A Qualitative Research Methods in Management
METH 80744A Theory Building
METH 80745A Literature Reviews and Knowledge Synthesis
Or any other equivalent seminar offered by the joint program or a doctoral program of another Montreal university

PEDAGOGY SEMINAR
1 seminar

MNGT 80470A Teaching in Business Education
Or any other equivalent seminar offered by the joint program

PHASE III – DISSERTATION (MAXIMUM 3 YEARS)
Public presentation of the dissertation proposal
Writing of the dissertation
Defence
PHASES II AND III SUPERVISORY COMMITTEES
The student is supervised by two committees. The Phase II committee validates the student’s coursework, supervises the scientific paper, if required, and administers the comprehensive exam. The Phase III committee (or dissertation committee) supervises the student’s dissertation research work.

These committees generally include at least three professors from the four universities participating in the joint program.


Admissions

APPLICATION DEADLINE
You can apply for admission at any time, but applications submitted before the deadline will be given priority. The program's enrollment capacity is 25 students.

Fall Term Winter Term Summer Term
January 15 No admission No admission
Check our academic calendar for more information.

The program requires a minimum full-time residency of 3 years.
ELIGIBILITY CRITERIA
To be eligible, you must:
Hold a Master’s degree, a diplôme d’études approfondies (DEA) or a Specialized Graduate Diploma (DESS) from a European educational system or an equivalent graduate diploma, in business administration or a related field, with an average deemed excellent by the School.
Pass one of the following tests by the application deadline for program admission, with a score equal to the 70th percentile or better.
TAGE MAGE (overall score: 283)
GMAT (overall score: 640)
GRE (overall score equivalent to GMAT score [640])
LANGUAGE REQUIREMENTS
Advanced proficiency in French or English.

For example, you must have completed 3 years (90 credits) of university studies entirely in French or English or have passed an accredited language test (TFI : 850 or TOEFL : a score of at least 100).
SUPPORTING DOCUMENTS
For the supporting documents, see the steps for preparing an application.

HEC Montreal
3000 Chemin de la Cote Sainte-Catherine
Montreal, Quebec H3T2A7
Canada

FACULTY
Prof. François Colbert
Dr. Renaud Legoux

Email: N/A
Phone: N/A

Read More About This Program  

Graduate
PhD